Ad campaign promoting farmers markets across Kentucky

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Agriculture officials say the ad campaign includes video and radio spots as well as limited TV and print advertising.

FRANKFORT, Ky. (AP) – Farmers markets across Kentucky are getting a promotional boost from a summer advertising campaign by the state’s agricultural marketing program.

State Agriculture Commissioner Ryan Quarles says Kentucky has more than 165 farmers markets in 113 counties. He says it shows the state’s local food movement is thriving. Quarles says farmers markets allow Kentuckians to get healthy, fresh food while supporting local farmers.

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Agriculture officials say the ad campaign includes video and radio spots as well as limited TV and print advertising. The marketing plan also includes ads on social media.

They say the campaign will run for nine weeks, urging consumers to support registered Kentucky Proud farmers markets.

Kentucky Proud is the state’s official agricultural marketing program.

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Erica joins the ABC 36 family as a Co-Anchor of Good Morning Kentucky weekday mornings from 5am-7am with Cody Adams and Good Day Kentucky weekday mornings from 9am to 10am. Erica also anchors News at Midday from 12-12:30pm. She is also a Web and Social Media Content Producer. Erica graduated in three and a half years from Michigan State University with a Bachelor's degree in Broadcast Journalism and specialization in Women, Gender and Social Justice. Although she hails from Michigan, Erica has worked as a News Reporter/Sports Anchor for the CBS-affiliate in St. Thomas, U.S. Virgin Islands. Prior to that, she worked for a PBS-affiliate there covering all types of news – even providing live reports for The Weather Channel during her first hurricane. She then moved to Lake Charles, Louisiana and worked as the Weekend Anchor/Reporter at KPLC, the NBC/FOX/CW affiliate. Erica comes to Lexington from the Huntington area where she worked at WSAZ, an NBC/CW affiliate in West Virginia, as a weekday evening anchor covering the tri states of Ohio and Kentucky as well. In addition to her background on TV, Erica has worked in radio, served as the PA announcer for the Class A "Lansing Lugnuts" and hosted Carnival parades in the U.S. Virgin Islands. Some of her favorite hobbies include running, reading, hiking, spending time with her husband and taking pictures of their furbabies. Erica is big on community involvement, having served as a board member for Dress for Success, volunteered as a Big with Big Brothers Big Sisters, worked on the Mayor's Armed Forces Commission in Lake Charles and hosted countless events. She hopes you can connect with her on Facebook: EricaBivensTV and on Twitter: @ericabivens or Instagram: erica.bivens. You can also email her at ebivens@wtvq.com. Please send all event inquiries via email. Erica is excited to explore Lexington and the outdoors and - of course - meet all of you!