They waited in line outside of the Best Buy stores in Hamburg and the South Park Shopping Center, hoping to get their hands on electronic deals.
Glenn Reese was among the campers.
He braved the frigid temperatures overnight so that he could get a 50-inch television for $99.
So what motivated him to spend the holiday on cold pavement?
"The great deal and I guess stupidity, something you think out here in this temperature. If it starts snowing then you can say stupidity," said Reese.
Several major retailers including Target, Macy’s and J.C. Penney opened Thursday night.
ShopperTrak projected a Thanksgiving sales increase of 3 percent to 5 percent.