Lexington Fire Department Uses New Approach To Attract Recruits

Lexington Fire Department Uses New Approach To Attract Recruits

The Lexington Fire Department is searching for new recruits, but is using a new method to find them.
The Lexington Fire Department is always trying to replace firefighters who leave for the department for retirement or disability.

Recruiters have decided to use social media, radio, and tv advertisements to find their latest recruiting class. For the first time, the Lexington FD is running a TV commercial locally and as far as Louisville and Cincinnati.

The department is using the new ads to cast a larger net to find a more diverse group of candidates and a better qualified group of people.

The theme for the commercial is family. Firefighters are showed with their own families and encourage people to join their firefighter family.

Applications will be accepted on their website through Friday, June 7.
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